Theme: Civic Vitality
Strategic Priority 1: Outdoor Knoxville
Position East Tennessee, with Knoxville as a hub, as a premier destination for the 32 million people in the United States who annually participate in outdoor and adventure tourism.
- Launch the initiative – Launch the Outdoor Knoxville brand and open the Outdoor Knoxville center at Volunteer Landing.
- Improve the assets – Make our outdoor amenities attractive, accessible, and safe.
- Knoxville to the Smokies – Develop a bike trail from Cherokee Farm to the Smokies.
Strategic Priority 2: Creative community
Recognize our creative arts, music, culture, and entertainment community as a key driver of economic development and quality of life. Broaden the base of funding and celebrate and promote our “foot in two worlds” cultural diversity.
- Arts & Heritage Fund – Broaden this “united fund for the arts” with a penny on the tax rate leveraging matching contributions from businesses and institutions (a 1% for the arts campaign).
- “The Orchard” – “Plant” a physical location adjacent to the Downtown Arts District that augments living-working artspace with creative coworking, entrepreneurial, and networking space.
Strategic Priority 3: Downtown → out
Build off the Downtown development momentum to move out from the core to transform the Heart of Knoxville.
Key Immediate Opportunity Areas
- Downtown to the University – Including Cumberland Avenue public improvements and public-private development proposals, UT capital improvements, and World’s Fair Park cultural investments.
- Downtown to the South Knoxville Waterfront – Including resolution of the mixed use development of the former Baptist Hospital site, implementation of the Riverwalk and other public improvements, and linkages to Outdoor Knoxville’s Urban Wilderness and Historic Corridor.